It’s Personal: The Smartphone’s Influence on Transportation Communications
More evidence was released this week suggesting that the days of sitting-at-a-desk, full-monitor web site experiences are waning. The Pew Internet and American Life Project published its latest...
View ArticleLinkedin: Quite possibly the most overlooked social media tool
Social media as an accepted stand-alone public relations practice remains just a few years old, but for some reason I still find it easy to think that there is little new under the sun. After all, if...
View ArticleBrrr! Audio, video social media tools help Maryland’s SHA share the latest...
It’s cold out there and the Maryland State Highway Administration — like most highway and transportation agencies around the country — has plenty of tips and suggestions to help people travel safely...
View ArticleSocial Media Security and the Transportation Communicator
I received an interesting question last month from a transportation communications professional trying to convince her organization to invest time and energy in social media. Yes, even in 2014 there...
View ArticleTuning In: Pokemon Go #Safety Message
Not every current event is appropriate for a transportation social media feed. But the folks at Washington State Department of Transportation continue to show off their deft ability to connect with...
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